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Portland, Oregon—June 24th, 2026— Two Sides North America (TSNA), a non-profit organization dedicated to sharing the sustainability story of print, paper, and paper-based packaging, is pleased to announce the launch of a newly redesigned Love Paper website (LovePaperNA.org), the North American home of the global Love Paper campaign and a destination for everyone who has ever folded, written, wrapped, boxed, read, or created with paper.
The updated website is a celebration of paper’s past, its present, and the countless ways it shows up in everyday life. From the forests where it begins to the recycling bin where its story continues, LovePaperNA.org invites visitors of all ages and backgrounds to discover just how remarkable and sustainable this everyday material really is.
“Paper is one of the most creative, accessible, and sustainable materials in the world—and this site is here to educate and celebrate that,” says Jules Van Sant, Executive Director of Two Sides North America. “Whether you’re a crafter, a reader, a teacher, a student, or someone who just loves the feel of a good book, LovePaperNA.org has something for you. We want to share that it is Okay to Love Paper.”
At the heart of the new site is an invitation: to become a Papertarian. The site introduces this joyful idea, that anyone who loves paper is already part of a community, and gives them a place to explore that connection more deeply. Fresh content highlights how paper affects us every day with education, stories and perspectives that will surprise even the most devoted paper fan.
“Paper’s story is bigger, richer, and more relevant than ever,” adds Van Sant. “We wanted to create a space that feels as warm, creative, and accessible as paper itself, a place where curiosity is welcome, and everyone belongs.”
For the brands and industries that rely on paper every day—beauty, food and beverage, retail, publishing, and e-commerce among them—LovePaperNA.org offers a trusted resource for sustainability storytelling. From shareable facts and messaging to educational content, the site helps companies communicate the environmental value of paper-based packaging and products to the consumers they serve. The redesigned site also continues to serve as the go-to destination for Love Paper Week, held annually in February, offering free, ready-to-use resources for educators and community members who want to share paper’s story with the people around them.
Paper fans of all kinds are encouraged to visit the Love Paper website LovePaperNA.org to explore, get inspired, and celebrate the material that has shaped human creativity for centuries.
About Two Sides North America
Two Sides North America (TSNA) is a member-supported non-profit advocacy organization for the graphic communications, paper, and paper-based packaging industries. Two Sides North America works to dispel common environmental misconceptions and to inspire and inform businesses and consumers with engaging, factual information about the environmental sustainability and value of print, paper, and paper-based packaging. They are the only group that works to dispel and pursue the removal of greenwashing language used by companies and organizations in North America.
For more information, please contact:
Jules Van Sant, Two Sides North America
jules@twosidesna.org | www.twosidesna.org
About Love Paper
Love Paper North America is a global campaign run in North America by Two Sides North America. The campaign highlights the renewability and recyclability of paper-based products while addressing common environmental misconceptions. Love Paper Week, during the first week of February, is an annual celebration of the sustainable attributes and enduring value of paper. For more information, visit lovepaperna.org.
